# Audience

**Managing your audience** is what **matters the most** while **communicating** with a **large number of customers**, and **Chatman boasts** of a **centralized space for effective data management**, which is useful in various cases, such as:

* Managing your customer database.
* Allows for better data analysis and decision-making based on customer insights.

Chatman's audience page offers numerous options that help manage data in an efficient way. Let's understand each of them in detail.

## Create Contact

This is from where you can **add new audiences(contacts) to Chatman**, expanding your customer database. It has **two methods** by which you can **add audiences to the system**.

1. [**Manually Add Contact**](/chatman-enterprise-whatsapp-platform/chatman-functions/audience/create-contact.md#manually-add-contact)

It **allows for the manual addition of contacts,** which is helpful when you have one or two contacts to add to the system.

2. [**Bulk Upload (CSV)**](/chatman-enterprise-whatsapp-platform/chatman-functions/audience/create-contact.md#bulk-upload-csv)

This allows for the **addition of a large number of contacts** to the system at once, say, when you get customer data from a CRM and want to upload it in Chatman for communication.

{% content-ref url="/pages/K34u7qj8SWAdooAMQkqN" %}
[Create Contact](/chatman-enterprise-whatsapp-platform/chatman-functions/audience/create-contact.md)
{% endcontent-ref %}

## Audience Table

The only place where you can **find all your contacts**, whether it has been **added manually or through bulk upload**.

{% hint style="info" %}
**All the contacts added are visible in Audience tab.**
{% endhint %}

{% content-ref url="/pages/11ICCU6thlN9BzGYydvX" %}
[Audience Table](/chatman-enterprise-whatsapp-platform/chatman-functions/audience/audience-table.md)
{% endcontent-ref %}

## Search Contacts

It helps you to **quickly search for the customer you're looking for**. It goes far beyond searching just with a contact name.

{% content-ref url="/pages/KKCCEXC0kS0RFFpMnMgN" %}
[Search Contact](/chatman-enterprise-whatsapp-platform/chatman-functions/audience/search-contact.md)
{% endcontent-ref %}

## Filter Contacts

Filter Contacts backs for better data visibility in the Audience table. You can **narrow down your contact search based on different preferences**.

{% content-ref url="/pages/VMObLU1YGBuDPDUSlCiq" %}
[Filter Contact](/chatman-enterprise-whatsapp-platform/chatman-functions/audience/filter-contact.md)
{% endcontent-ref %}


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