# Setup Attribute

Setup Attribute card allows you to set or update an attribute for a customer. Attributes are custom fields that you can create and store while creating journeys. You can use attributes to store and retrieve any information about your customers.

## Using Setup Attribute

### Create custom attribute

* You need to enter the name of the custom attribute that you want to create or update for your customer.&#x20;
* You can choose from the existing user attributes or custom attributes, or create a new one.&#x20;
* User attributes are predefined attributes that are automatically collected by WhatsApp, such as language, country code, etc.&#x20;
* Custom attributes are attributes that you create and assign to the customer, such as gender, age, interests, etc.&#x20;

For example, you can enter or create a custom attribute like “Birthday”.

### Enter Value

* You need to enter the value that you want to assign to the custom attribute for your customer.&#x20;
* The value can be any word, number, or phrase that describes the customer’s information. You can also clear the attribute value by typing None as the option.&#x20;

For example, you can enter the value “January 1” for the custom attribute “Birthday” or type None to clear the value.

### Add multiple attribute&#x20;

* Add multiple attribute using same steps by clicking ‘+’: You can also add multiple custom attributes for your customer by clicking on the ‘+’ button and repeating the same steps.&#x20;

For example, you can add another custom attribute like “Favorite Color” and enter the value “Blue” for it.

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