# Text Reply

The "**Reply**" option can be used to reply and encourage customer engagement in the chatbot. It can be utilized for initiating conversation and can be leveraged under two circumstances. 

1. When the chat is **not closed manually**, by the **journey**, or by the **Auto Closure Rule**.
2. When the **chat is closed** but the **chat window** is still **open for 24 hours**.

{% hint style="info" %}
**In the second case, you might need to assign the chat to a agent to access the reply option.**
{% endhint %}

Just **Type** the message and **Click on Send** or **Press Enter**.

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