# WhatsApp Commerce

To get started, go to **Settings>External Protocols>Applications>WhatsApp Commerce.**

## Catalog Configuration:

Provide Compliance Information: Complete all the details in [Business Settings.](/chatman-enterprise-whatsapp-platform/settings/my-account.md)

## Set-Up Catalog:

1. Create FB catalog via FB commerce manager.&#x20;
2. To send catalog messages it is mandatory to add the country of origin of each product.&#x20;
3. If you operate an online store built on Shopify, you can sync your Shopify catalog with Facebook.

## Access:&#x20;

Add Makerobos as your catalog partner.

## Connect Catalog and Configure Checkout Link:

**Connect Catalog:** This will allow Makerobos to fetch products from the connected catalog and share them via Inbox or Journey.

**Configure Check-out Link:** Send a direct check-out link for the product selected in WhatsApp itself and complete the whole transaction without any human intervention.&#x20;

<figure><img src="/files/prFCZd6cl7vds2EvCJ4P" alt=""><figcaption></figcaption></figure>

### Benefits of Integrating WhatsApp Commerce

Engage with your customers in real time, providing them with timely support and assistance.

Increase your conversions and retention by creating personalized and relevant conversations with your contacts.

Increase your brand awareness and customer loyalty by sending out automated messages with information about your brand and products.

Provide a convenient way for customers to contact you and make a purchase with a direct checkout link.

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