Go to the Journey tab in your Chatman account dashboard. This tab shows you the list of journeys that you have created using the Journey tab.
Choose the journey that you want to analyze from the table and click on the analytics icon on the right hand side of the same row. This will open the statistics page for that particular journey.
Information on Statistics Page
On the statistics page, you can see the following information:
Calendar: This allows you to select the date range for which you want to see the analytics. You can choose from predefined options such as today, yesterday, last 7 days, last 30 days, this month, last month, or custom range. After selecting the date range, click on Apply to update the statistics.
Key Terms In Calendar
Today: This shows you the analytics for the current day, from 12:00 AM to 11:59 PM.
Yesterday: This shows you the analytics for the previous day, from 12:00 AM to 11:59 PM.
Last 7 days: This shows you the analytics for the last 7 days, from the current day to 6 days before.
Last 30 days: This shows you the analytics for the last 30 days, from the current day to 29 days before.
This month: This shows you the analytics for the current month, from the first day of the month to the last day of the month.
Last month: This shows you the analytics for the previous month, from the first day of the month to the last day of the month.
Custom range: This allows you to specify any date range that you want to see the analytics for, by selecting the start date and the end date from the calendar
All the options in the calendar determine time according to your local time zone.
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Graph: This shows you the number of customers who have been targeted, started, ongoing, or completed the journey. The graph is divided into bars according to what you have selected (half hour, day, or month). You can hover over each bar to see the exact numbers for each stage of the journey.
Key Terms In Graph
Targeted: This is the number of customers who have been identified as potential participants for the journey, based on the criteria that you have set while creating the journey .
Started: This is the number of customers who have actually started the journey, by responding to the first message that you have sent them as part of the journey .
Ongoing: This is the number of customers who are still in the process of completing the journey, by interacting with the subsequent messages that you have sent them as part of the journey .
Completed: This is the number of customers who have successfully completed the journey, by reaching the final message that you have sent them as part of the journey .
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Conversion: This shows you the percentage of customers who have started, ongoing, or completed the journey out of the total number of customers who have been targeted. The conversion rate indicates how effective your journey is in engaging and retaining your customers.
Key Terms In Conversion
Started %: This is the percentage of customers who have started the journey out of the total number of customers who have been targeted. It is calculated by dividing the number of customers who have started the journey by the number of customers who have been targeted, and multiplying by 100.
Ongoing %: This is the percentage of customers who are ongoing on the journey out of the total number of customers who have been targeted. It is calculated by dividing the number of customers who are ongoing in the journey by the number of customers who have been targeted and multiplying by 100.
Completed %: This is the percentage of customers who have completed the journey out of the total number of customers who have been targeted. It is calculated by dividing the number of customers who have completed the journey by the number of customers who have been targeted and multiplying by 100
